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Account Moves

July 26, 2012


JWT London has been appointed by Nestlé to handle the UK digital marketing account for the Kit Kat brand. Read more: http://bit.ly/MnRzGB Carat has retained the communications planning business on the Department for Transport's £3.5 million Think! road-safety account. Read…

Reviews

July 26, 2012


Ballantine's, the Pernod Ricard Scotch whisky brand, is reviewing its global advertising business. Read more: http://bit.ly/Opp1NH F&C Group, the asset management company, has called a review of its £3 million media planning and buying account. Read more: http://bit.ly/MZzpdR…

Reviews

July 25, 2012


Johnson & Johnson, the health and skincare company, has triggered a review of its $2.6bn (£1.7bn) global creative business held by a number of rival networks. Read more: http://bit.ly/LNCIbK Kohl's seeks shop for strategy work. Read more: http://bit.ly/ODimOb

People

July 25, 2012


ZenithOptimedia names Dave Penski U.S. CEO of Zenith. Read more: http://bit.ly/OAoAy9 David Shulman was named CEO of Organic, succeeding Marita Scarfi. Shulman joins from Wunderman, New York where he served as president. MRM hired Anthony Yell as executive vice president, executive cre…

Branded Content Marketing Association Launches North America Chapter

July 24, 2012


International Trade Organization Benefitting Content Owners and Creators Expands into North America NEW YORK--(BUSINESS WIRE)--The Branded Content Marketing Association (BCMA) announced its expansion into the United States, Canada and Mexico, steered by Doug Scott, President of OgilvyEnterta…