July 25, 2012

ZenithOptimedia names Dave Penski U.S. CEO of Zenith. Read more: David Shulman was named CEO of Organic, succeeding Marita Scarfi. Shulman joins from Wunderman, New York where he served as president. MRM hired Anthony Yell as executive vice president, executive cre…

Branded Content Marketing Association Launches North America Chapter

July 24, 2012

International Trade Organization Benefitting Content Owners and Creators Expands into North America NEW YORK--(BUSINESS WIRE)--The Branded Content Marketing Association (BCMA) announced its expansion into the United States, Canada and Mexico, steered by Doug Scott, President of OgilvyEnterta…


July 24, 2012

Aegis has entered into a majority stake joint venture with Chinese technology and digital marketing company, Beijing Adsit Technology, to set up iProspect in China, as it and WPP continue their acquisition spree. Read more:

International AME Awards Announces 2013 Call for Entries; AME Executive Director Alisun Armstrong Unveils Competition Updates

July 24, 2012

New categories launched: Social Benefit; Sports Promotion; Education; Branded Entertainment; Events; Games; Pop-up-Stores; Tablets and more. New York, NY – July 23, 2012: Now in its 19th year, the AME Awards® the World’s Best Award for Advertising & Marketing Effectivenes…


July 23, 2012

Former Heineken CMO launches agency. Read more: Proposed ad agency will rock around the clock. Read more: