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Account Moves

January 10, 2013
  • The Royal Bank of Scotland Group has appointed The Communications Agency to handle its £2 million business advertising account.
  • The brewer Fuller, Smith & Turner has appointed The Corner and UM London to handle its £2 million advertising and media accounts.
  • Gumtree, the classifieds site that spends £3 million on advertising, has appointed Fold7 as its new creative agency after a pitch.
  • Carat has been appointed by the Department of Energy and Climate Change to work on a new government policy called the Green Deal.

Industry

January 10, 2013
  • WPP has taken full ownership of the Columbian agencies REP/Grey, REP/G2 and Massive, as part of its strategy of investing in fast-growing geographic markets.
  • Sapient makes another data-centric acquisition.

Reviews

January 10, 2013
  • YouView is looking for a new advertising agency to handle its £10 million account after splitting with the incumbent, Adam & Eve/DDB.
  • Halfords has put its £12 million advertising account up for pitch.
  • BBVA, the Spanish bank, has approached media agency groups ahead of a review of its global media planning and buying business.
  • Royal Mail has kicked off a review of its £8 million direct marketing business.
  • The Global Brewers Initiative, created by a consortium of the nation's largest brewers, is looking for a media agency to handle its estimated £3 million account.
  • Center Parcs, which spends £5 million on advertising, is on the hunt for an agency to create a campaign based on a brand repositioning brief.

Reviews

January 9, 2013
  • TIAA-CREF reviews its advertising business.

Agencies

January 9, 2013
  • Essence expands U.S. reach, acquires Seattle's Point Reach.