News
All
Account Moves
January 10, 2013
- The Royal Bank of Scotland Group has appointed The Communications Agency to handle its £2 million business advertising account.
Read more: http://bit.ly/UYZ90l
- The brewer Fuller, Smith & Turner has appointed The Corner and UM London to handle its £2 million advertising and media accounts.
Read more: http://bit.ly/UQ4QAt
- Gumtree, the classifieds site that spends £3 million on advertising, has appointed Fold7 as its new creative agency after a pitch.
Read more: http://bit.ly/WEvAxN
- Carat has been appointed by the Department of Energy and Climate Change to work on a new government policy called the Green Deal.
Read more: http://bit.ly/VmHAIH
Industry
January 10, 2013
- WPP has taken full ownership of the Columbian agencies REP/Grey, REP/G2 and Massive, as part of its strategy of investing in fast-growing geographic markets.
Read more: http://bit.ly/XnlO69
- Sapient makes another data-centric acquisition.
Read more: http://bit.ly/11iW2EY
Reviews
January 10, 2013
- YouView is looking for a new advertising agency to handle its £10 million account after splitting with the incumbent, Adam & Eve/DDB.
Read more: http://bit.ly/SmoseB
- Halfords has put its £12 million advertising account up for pitch.
Read more: http://bit.ly/VNopr8
- BBVA, the Spanish bank, has approached media agency groups ahead of a review of its global media planning and buying business.
Read more: http://bit.ly/13jJRXS
- Royal Mail has kicked off a review of its £8 million direct marketing business.
Read more: http://bit.ly/RI9DRU
- The Global Brewers Initiative, created by a consortium of the nation's largest brewers, is looking for a media agency to handle its estimated £3 million account.
Read more: http://bit.ly/11jBvQD
- Center Parcs, which spends £5 million on advertising, is on the hunt for an agency to create a campaign based on a brand repositioning brief.
Read more: http://bit.ly/UNIQ5A
Reviews
January 9, 2013
- TIAA-CREF reviews its advertising business.
Read more: http://bit.ly/VbwYMB
Agencies
January 9, 2013
- Essence expands U.S. reach, acquires Seattle's Point Reach.
Read more: http://bit.ly/VPrxAc