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Agencies

March 14, 2014


Hello, HelloWorld: Agency rebrands itself, plans to 'Redefine' user engagement. Read more: http://bit.ly/1qCFYZF

Industry

March 14, 2014


WPP’s Ogilvy & Mather has agreed to acquire a majority stake in Memac Ogilvy, a leading marketing services company covering markets throughout the Middle East and North Africa (MENA) region. Read more: http://bit.ly/1i9m0RC

Account Moves

March 14, 2014


Guardian News & Media (GNM) has extended its partnership with media and communications agency, PHD, to cover Guardian Australia’s digital properties. Read more: http://bit.ly/1gwr3bc Translation was named social media and agency of record for Champs Sports. The agency will be r…

Reviews

March 13, 2014


Tesco has approached leading CRM agencies for input on its loyalty strategy at a time when the chief executive, Philip Clarke, is under pressure to rejuvenate the supermarket. Read more: http://bit.ly/1kmjcSc The parent company of KP Snacks, Intersnack, is reviewing its media business ac…

People

March 13, 2014


Fraser Gibney has been appointed as chief executive of FCB Inferno. Read more: http://bit.ly/1dURmuH Organic elevated Tracy Richards to chief marketing officer, a new position, and part of a restructure of Organic's business development efforts. She will report to David Shulman, CEO of t…