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Account Moves

December 17, 2012

  • Maxus has won the £21m media planning and buying account for Associated British Foods' grocery arm, snatching the business from incumbent ZenithOptimedia in a competitive review that also included MPG Media Contacts.
  • Mini, the BMW-owned car marque, has consolidated its integrated account into Iris.
  • Initiative has been awarded the media account for over-the-counter healthcare company Omega Pharma in Central and Eastern Europe and the Nordics, incorporating 18 markets.

People

December 14, 2012

  • Martin Agency (again) taps insider for top role.

Reviews

December 14, 2012

  • Porsche reviews creative business.
  • Charles Schwab narrows creative search.

Account Moves

December 14, 2012

  • Lowe has won the consolidated global advertising business for Unilever's Persil/OMO brand.

People

December 13, 2012

  • Mcgarrybowen's chairman Jim Kelly is to step down from the agency in March.
  • Arnold digital chief adds Havas role.