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Account Moves

March 31, 2014


OMD has been appointed the media AOR (agency of record) for RACV, pegged at AUD 14 million and the Pacific Brands business that is in the vicinity of AUD 16 million. Read more: http://bit.ly/1gG9E4w TBWA\’s Digital Arts Network (DAN) is appointed as the marketing communication part…

People

March 28, 2014


Future, the media company behind T3, Cycling Plus and Total Film, has announced chief executive Mark Wood is to be replaced by current chief financial officer Zillah Byng-Maddick after warning profits would be "significantly below" market expectations this year.

Account Moves

March 28, 2014


VML, part of the Y&R Group, has been selected as agency of record for the Tennessee Department of Tourist Development after a formal review. Read more: http://bit.ly/1maOCLD The Cabinet Office has appointed RKCR/Y&R as lead strategic and creative partner for a ‘Great Britai…

Reviews

March 28, 2014


Kia, the Hyundai-owned car marque, is looking to develop CRM as a core part of its marketing strategy and is holding a review find its first retained CRM agency. Read more: http://bit.ly/1o7Qppu Kellogg's, the company behind Rice Krispies, Frosties and Special K, is holding a pitch to a…

People

March 27, 2014


Digital marketing agency Isobar has recruited VCCP’s partner and group business development director, Jon Boardman, for the new role of managing director. Read more: http://bit.ly/1gu2YWW JWT has named a new head of Latin America and has added Brazil back into the mix. Read more:…