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Reviews

May 3, 2013

  • EDF Energy, the energy company majority owned by the French state, is reviewing its media planning and buying account across Europe.
  • General Electric (GE), the technology and finance conglomerate, is holding a global multi-agency review of its media arrangements.

People

May 2, 2013

  • McCann London has poached Zaid Al-Zaidy, the chief strategy officer at TBWA\London, to take the same role, replacing Nikki Crumpton.

Account Moves

May 2, 2013

  • Kerry Foods has appointed Saatchi & Saatchi London to handle the advertising and digital accounts for its Richmond brand.
  • Bacardi USA shifts media duties to Mindshare.

Reviews

May 2, 2013

  • Sainsbury's has kicked-off a review of its digital advertising account as it looks to build a roster of agencies.
  • Molson Coors is looking for a creative agency to handle the advertising for the Cobra Indian beer brand.
  • Odeon, the UK cinema chain, is holding a review of its media planning and buying account, which has been held by MEC for eight years.
  • Sony is shaking up its global agency relationships, with reviews of the mobile and electronics media accounts coinciding with the appointment of Adam & Eve/DDB to handle global advertising for Sony Mobile.

Reviews

May 1, 2013

  • Petco reaches out to creative agencies.