News

All

Account Moves

May 14, 2014


Following an extensive search and review period, Krispy Kreme has appointed VML as its global digital agency partner. Read more: http://goo.gl/Nxw5jK Partners Andrews Aldridge has been appointed by the sausage brand Heck as its lead advertising agency. Read more: http://goo.gl/15j5kW

KV ‘Pops’ Sridhar Joins SapientNitro as Chief Creative Officer for India

May 14, 2014


Appointment Strengthens Agency’s Creative Position in Strategic, Expanding Market SapientNitro, part of Sapient (NASDAQ: SAPE), today announced that KV Sridhar has joined the company as Chief Creative Officer for India. Widely respected as a creative leader in both Indian and Global a…

Industry

May 13, 2014


DirecTV and AT&T are in talks to merge, with AT&T taking a stake in the smaller company in a deal composed of both cash and shares. Read more: http://goo.gl/SJEjSZ

Reviews

May 13, 2014


Guinness, the Diageo-owned stout brand, is holding a pitch for an agency to work on its global advertising account, after ending its relationship with Saatchi & Saatchi. Read more: http://goo.gl/TOfy7K

Account Moves

May 13, 2014


RB, the consumer good company formerly known as Reckitt Benckiser, has moved three of its power brands - Air Wick, Clearasil, and Finish - out of Havas Worldwide and into Droga5 New York and Wieden & Kennedy. Read more: http://goo.gl/AtHDMz Code and Theory was tapped by Motel 6 to de…