Launchpad named Tom Lamb as chief marketing officer, a new position at the New York-based agency. As CMO, he will focus largely on new business development for the 65-person independent shop as well as enhancing its social media content program. Lamb joins Launchpad after 8 years at Merkley+Partners as executive group account director on the AXA Equitable, Lending Tree, TicTac, Nutella and PSEG accounts.
Neal Davies, most recently one of the co-founders of Naked Communications, will become president and CEO of Effie Worldwide. The organization's president and CEO, Mary Lee Keane will retire this summer, after 20 years of leadership.