Title | Sh-Boom |
Agency | TBWA\Hunt\Lascaris Johannesburg |
Campaign | Moving Forward |
Advertiser | Standard Bank of South Africa |
Brand | Standard Bank |
Date of First Broadcast/Publication | 2012 / 10 |
Business Sector | Banking, Finance, Law & Insurance |
Tagline | Doesn't it feel good to move forward? |
Story | A celebration of the Standard Bank's latest positioning 'Doesn't it feel good to move forward?' Showcasing significant historical moments from the 1900's to present day with a little help from some mind-blowing post-production, the commercial tells the story of how the human race has progressed and how good it feels to move forward. |
Media Type | Television |
Soundtrack | Sha Boom |
Art Director | Jade Manning |
Copywriter | Vincent Osmond |
Creative Director | Justin Wright |
Executive Creative Director | Matthew Brink |
Executive Creative Director | Adam Livesey |
Chief Creative Officer | John Hunt |
Director of Photography (DOP) | Timothy Pike |
Director | Kim Geldenhuys |
Strategic Planner | Keitumetse Matshitse |
Strategic Planning Director | Mariska Oosthuizen |
Executive Agency Producer | Sandra Gomes |
Production Company | Egg Films |
Executive Producer | Kerry Hosford |
Executive Producer | Colin Howard |
Producer | Lisa Wilson |
Audio Engineer | Lorens Persson |
Music Composer | Robert Schröder |
Post Production | BlackGinger |
Business Director | Bridget Langley |
Account Director | Genevieve Holder |
Editor | Kobus Loots |
Special Effects / VFX | Marco Raposa de Barbosa |