| Title | Snow White-The Engagement |
| Agency | McCann Worldgroup Romania |
| Campaign | Snow White-The Engagement |
| Advertiser | Dufa Paints |
| Brand | Dufa Paints |
| Posted | December 1999 |
| Product | Dufa Superweiss Paint |
| Business Sector | Paints, Wood Protectors, Paint Brushes, Adhesives |
| Story | Part of a series of three commercials aimed at 24-45 yr. old male do-it-yourselfers. In this opening spot, the handsome German is painting his house with "superwhite" paint, a superior quality paint from a German company on sale in Romania. Snow White is instantly smitten by his expertize. He coyly daubs her nose with paint, demonstrating that the paint is "even whiter than Snow White." A wedding is imminent. |
| Media Type | Television |
| Length | |
| Market | Romania |
| Creative Director | John Welz |
| Copywriter | Alexandru Dumitrescu |
| Director | Alexis Sweet |
| Production Company | Mulitmediaest |
More Work
SEE ALLKFC
- BRAND:
- KFC
- AGENCY:
- McCann Worldgroup Romania
Poem of Courage
- BRAND:
- Sprite
- AGENCY:
- McCann Worldgroup Romania
The Snowboarder
- BRAND:
- Sprite
- AGENCY:
- McCann Worldgroup Romania
The Couple
- BRAND:
- Eptisa
- AGENCY:
- McCann Worldgroup Romania
The Family
- BRAND:
- Eptisa
- AGENCY:
- McCann Worldgroup Romania
Hospital
- BRAND:
- Eptisa Romania
- AGENCY:
- McCann Worldgroup Romania
Churchill
- BRAND:
- Maggi
- AGENCY:
- McCann Worldgroup Romania
Marilyn
- BRAND:
- Maggi
- AGENCY:
- McCann Worldgroup Romania
Godmother
- BRAND:
- Maggi
- AGENCY:
- McCann Worldgroup Romania