Title | Dog |
Agency | J. Walter Thompson Italia spa |
Campaign | Dog |
Advertiser | Heineken |
Brand | Heineken |
Posted | July 2004 |
Product | Anti-Drink Driving Message |
Business Sector | Public Safety, Health & Hygiene |
Tagline | If you drink and drive, you are a danger for others too. Think about it |
Story | In a bar a dog starts licking the beer poured by a Heineken bottle accidentally knocked over. A man puts the lead on the dog. It's a blind person. The dog guides his lurching owner. People who drink and drive are dangerous, for other people too. Think about it. |
Media Type | Television & Cinema |
Length | |
Market | Italy |
Creative Director | Pietro Maestri |
Copywriter | Bruno Bertelli |
Art Director | Cristiana Boccassini |
Agency Producer | Movie Farm |
Production Company | Film Master |
Director | Dave Merhar |
Producer | Ada Bonvini |
Director of Photography (DOP) | Amir Mokri |
Editor | Stuart Greenwald |
Account Supervisor | Francesca Novarese |
Advertiser's Supervisor | Gianluca Di Tondo |