| Title | ERES Lingerie AH 02/03 Campaign |
| Title (original language) | Campagne ERES Lingerie AH 02/03 |
| Agency | Mafia |
| Campaign | ERES Lingerie AH 02/03 Campaign |
| Advertiser | Eres |
| Brand | Eres |
| Posted | April 2003 |
| Product | Lingerie |
| Business Sector | Lingerie, Underwear, Pajamas |
| Story | For the FW 02/03 season, the advertising campaign returns to the sources of "the Art of body" with an "academic" and modern treatment of a refined and technical underwear. - sensual game of sinuous figures, graphic curves and attitudes, starting from strong lines, in black ("stripes" line and "jersey mat" line) - black and married white to the quadri, for double-pages which draw the attention. |
| Story (original language) | Pour la saison AH 02/03, la campagne publicitaire revient aux sources de "l'Art du corps" avec un traitement "académique" et moderne d'une lingerie épurée et technique. - jeu sensuel de silhouettes sinueuses, de courbes et d'attitudes graphiques, à partir de lignes fortes, en noir (ligne "rayures" et ligne "jersey mat") - noir et blanc marié à la quadri, pour des doubles-pages qui retiennent l'attention. |
| Media Type | Magazine |
| Market | United States, Japan, Germany, United Kingdom, Italy, Spain |
| Advertising Manager | Alain Kowalik |
| Advertising Manager | Irène Leroux |
| Creative Director | Anita Caudron |
| Account Director | Christine Mue |
| Creative Director | Marie Chauveau |
| Photographer | Satochi Saikusa |
| Actor / Celebrity | Anna Eirikh |