Title | A World Apart |
Agency | BBH |
Campaign | A World Apart |
Advertiser | Mothers 2 Mothers |
Brand | Mothers 2 Mothers |
Date of First Broadcast/Publication | 2013 / 11 |
Business Sector | Charities, Foundations, Volunteers |
Philosophy | Put Mothers 2 Mothers on the radar in the Western world by making the unfamiliar and unlikely scenario of mother-to-child transmission of HIV personal |
Problem | To highlight that the transmission of HIV from mother-to-child is preventable, and to drive donations for the charity to extend their outreach in sub-saharan africa. |
Media Type | Web Film |
Length | |
Strategy Director | Anna Vogt |
Advertising Manager | Emma France |
Creative Team | Shelley Smoler |
Creative Team | Raphael Basckin |
Creative Director | Sir John Hegarty |
Account Manager | Morwenna White-Thomson |
Production Company | Academy Films |
Director | Martin de Thurah |
Executive Producer | Simon Cooper |
Production Company Producer | Dominic Thomas |
Agency Producer | Michelle Kendrick |
Agency Producer | Jeremy Gleeson |