| Title | Puma/Starck |
| Agency | Beam |
| Campaign | Puma/Starck |
| Advertiser | Stealth |
| Brand | Puma |
| Posted | June 2005 |
| Business Sector | Sneakers / Athletic Footwear |
| Story | As part of a targeted, integrated (web, print, DM) launch to retailers, the design community and brand fans, this microsite was created to announce/promote a collaboration between PUMA and Starck. The purpose of the site is to communicate Starck's design inspiration and philosophy in a playful way and to show off the product in a simple and elegant manner. Note that key content elements/links populate gradually over about a 3-minute span (the floating monkey mask will be the last element to appear). |
| Media Type | Digital |
| Market | United States |
| More Information | stage.beamland.com/pumastarck/starck/index.htm |
| Creative Director | Birch Norton |
| Creative Director | Dave Batista |
| Art Director | Carlos Lunetta |
| Designer | James Cho |
| Technical Director | Keith Peters |
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