| Title | Sweetheart |
| Agency | Publicis & Hal Riney |
| Campaign | Dreams - Serta |
| Advertiser | Serta |
| Brand | Serta Mattresses |
| Posted | December 1999 |
| Product | Serta Perfect Sleeper |
| Business Sector | Home Appliances, Furniture & Gardening |
| Tagline | We Make the World's Best Mattress |
| Media Type | Television |
| Length | |
| Market | United States |
| Creative Director | William Mericle |
| Copywriter | William Mericle |
| Art Director | Paul Janas |
| Agency Producer | Peter Norman |
| Director | Bruce Dowad |
| Director of Photography (DOP) | Bojan Bazelli |
| Production Company | Bruce Dowad Associates, Inc. |
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