Title | Network against Breast Cancer |
Agency | Contrapunto BBDO Barcelona |
Campaign | Network Against Breast Cancer |
Advertiser | N/A |
Brand | Ausonia |
Posted | July 2011 |
Business Sector | Public Safety, Health & Hygiene |
Tagline | The fight against breast cancer continues. |
Problem | This promotional action consists of raising women´s awareness about the importance of early detection of Breast Cancer by creating an application which works as a viral network. |
Media Type | Case Study |
Creative Director | Tomás Oliva |
Creative Director | Carlos de Javier |
Art Director | Lula Cañamero |
Copywriter | Patricio Marrone |
Copywriter | Elena Llompart |