Charles Blunier
Art Director at Havas Group Switzerland
Zürich, Switzerland
TitleSmells Like Disaronno
Agency
Campaign Smells Like Disaronno
Advertiser Bacardi-Martini
Brand Disaronno
PostedJanuary 2003
Product Almond Liquor
Business Sector Alcoholic
Story The first cinema commercial in which the audience could smell the smell the sent of the liquor for a short period of time. To provide the audience with this new experience, we developed a special machine to produce the typical Disaronno-smell.
Media Type Television
Length
Market Switzerland
Creative Director
Creative Director
Copywriter
Copywriter
Art Director
Art Director
Agency Producer
Production Company

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