Chris Bing
Managing Director at Hive
Chicago, United States
TitlePictures
Agency
Campaign Release The Magic
Advertiser S.C. JOHNSON
Brand Glade
Date of First Broadcast/Publication 2010 / 8
Business Sector Household Products & Maintenance
Tagline Release the magic
Philosophy <!--StartFragment-->
Director Linus Ewers of Los Angeles-based A Common Thread shows how a touch of the outdoors transforms a room in a vibrant, VFX-driven campaign for Glade, out of DraftFCB, Chicago.   The quartet of :30s employ a natural palette to illustrate the magic of Glade’s newest scents.
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Media Type Television
Market United States
Production Company
Director
Director of Photography (DOP)
Production Company Producer
Executive Producer
Group Creative Director
Creative Director
Art Director
Copywriter
Executive Producer
Producer
Editing Company
Editor
Special Effects / VFX
Special Effects / VFX
Sound
Audio Engineer
Music Company / Composer
Music Composer

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