Title | Manhole |
Agency | Merkley+Partners |
Campaign | Reputation - SBC Communications |
Advertiser | SBC Communications |
Brand | SW Bell |
Posted | June 2002 |
Business Sector | Telecommunications Services |
Tagline | The customer. That's who we answer to. |
Story | This spot celebrates our dedication to customer service. The screen is black. A crescent-shape of light emerges. Then more light rushes through. We're in a manhole and the cover has just been removed. An sbc technician climbs down into the manhole and gets to work. At the end, he makes a connection that fixes the problem. |
Media Type | Television |
Length | |
Market | United States |
Art Director | Steve Ohman |
Copywriter | Harold Karp |
Agency Producer | Chris Coccaro |
Director | Rick Rabe |
Production Company Producer | Carole Terranova |
Production Company | Vamp Films |