Christine Leblond

Christine Leblond

Directrice associée at BETC Etoile Rouge
Paris, France

About me

BETC - McCann Erickson - Résonnances&Cie - BBDO Corp&Biz - devarieuxvillaret


12 years of experience managing international brand accounts >


Fashion – Beauty – Alcohol – Publishing – New Technologies


ACCOUNT MANAGEMENT >
From brief taking to final creative tools production and broadcasting.
In charge of the client relationship and the account profitability.
International coordination on cross-media issues.


NEW BIZ & STRATEGY >
Contribute to the New biz development: brief taking, writing strategic recommendations for competitions.


MEDIA >
Media brief – Evaluation of the media planning relevance vs the creation, budget and brand strategy.


PRODUCTION >
Art buying and production houses briefing.
Production monitoring – print – radio – TV - online


TEAM MANAGEMENT >
Managing and growing talented teams. 

Account Manager
BETC Digital

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