Corona Save the Beach - "The Beaches Are Rebelling"

J. Walter Thompson España

J. Walter Thompson España Madrid, Spain

8266

Title	The Beaches Are Rebelling
Title (original language)	Las Playas Se Rebelan
Agency	J. Walter Thompson España
Campaign	Save the Beach - Corona
Advertiser	Grupo Modelo
Brand	Corona Save the Beach
Posted	October 2013
Business Sector	Environmental & Ecological Issues
Story	A look at the making of Save The Beach's latest project, entitled The Beaches Are Rebelling. The project consists in a series of sculptures made entirely out of trash and that are placed on Barceloneta Beach in Bareclona. The "Trashmen" were created by environmental artist HA Schult.
Media Type	Events
Length	69 seconds
More Information	http://www.coronasavethebeach.org/
Advertising Manager	Martin Orbea
Advertising Manager	Luisana Zitzen
Chief Creative Officer	Jaime Chavarri
Head of Digital	Fernando Martinez Corbalan
Account Director	Anja Hoehne
Account Supervisor	Claire Iturralde
Account Supervisor	Ana Mugica
Account Executive	Stefano Piccini
Creative Director	Curro Rubira
Creative Director	Alejandro Hernán
Creative Team	Daniel Aguado
Creative Team	Alberto Farré
Creative Team	Ángela García
Creative Team	Manuel Arranz
Creative Team	Manuel Bueno
Production Company	URBANA
Production Company Producer	Pablo Garcia
Production Company Producer	Rebecca Fernandez
Agency Contribution	El Señor Goldwind