| Title | Vilaboim |
| Title (original language) | Vilaboim |
| Agency | Agência Tudo |
| Campaign | Stay Close - Brascan |
| Advertiser | Brascan |
| Brand | Shopping Pátio Higienópolis |
| Posted | December 2008 |
| Product | Parents Day |
| Product (original language) | Dia dos Pais |
| Business Sector | Retail, Distribution & Restaurants |
| Story | Campaign that breaks from tradition with an emotional focus on an important subject of the close proximity of the father-son relationship. |
| Story (original language) | Campanha que foge das mensagens tradicionais de dia dos pais, com foco emocional em um tema importante na relação entre pai e filho: a proximidade. |
| Media Type | Magazine |
| Creative Director | Cleber Paradela |
| Creative Director | Pedro Fonseca |
| Editor | Pedro Fonseca |
| Art Director | Nina Lucato |
| Photographer | Pedro Dimitrow |
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Double-Paged Ad
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