Title | Wimbledon Imagine |
Agency | BBH |
Campaign | Wimbledon Imagine |
Advertiser | Britvic Soft Drinks Limited |
Brand | Robinsons |
Date of First Broadcast/Publication | 2009 / 6 |
Business Sector | Non-Alcoholic |
Tagline | Robinsons. Part of Wimbledon since 1935 |
Philosophy | The Wimbledon period is a unique time of year when the nation literally goes mad for tennis and for the hope that we might, one day, have a British winner. In this film, we bring the anticipation and excitement to life as we capture how the country would react if a Briton were to win Wimbledon. |
Problem | Robinsons is one of the original Wimbledon sponsors. The challenge is to claim consumers hearts and minds by elevating Robinsons'sponsorship of Wimbledon and giving it a more active role in the nation's enjoyment of the event. |
Media Type | Television |
Length | |
Market | United Kingdom |
Post Production | Absolute Post |
Sound | Wave Studios |
Production Company | Blink London |
Editing Company | Cut and Run London |
Account Director | Sylvia Pelzer |
Account Manager | Corina Cuddihy |
Account Planner | Nina Rahmatallah |
Engagement Planner | Darius Karbassion |
Creative Director | Nick Gill |
Copywriter | Daniel Schafer |
Art Director | Szymon Rose |
Director | Benito Montorio |
Director of Photography (DOP) | Antonio Paladino |
Post Production | Phil Oldham |
Editor | Andy McGraw |
Sound | Aaron Reynolds |