| Title | Mr. B |
| Agency | AUSTRALIEGAD |
| Campaign | Who's the Cheapest |
| Advertiser | E.Leclerc |
| Brand | E.Leclerc |
| Posted | April 2012 |
| Business Sector | Department Stores, Supermarkets |
| Media Type | Television |
| Production Company | HENRY |
| Director | Kasper Wedendal |
| Copywriter | Dan Assayag |
| Art Director | Mathias Gaillard |
| Creative Director | Stéphane Renaudat |
| Creative Director | Claire Ravut |
| Client Supervisor | Sandrine Caspar |
| Client Supervisor | Philippe Seligmann |
| Account Manager | Johana Szpiro |
| Account Manager | Rosine Malheiro |
| Account Manager | Vincent Leclabart |
| TV Producer | Murielle Germond |
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