Dana Ho
Account Executive at BBDO Singapore
Singapore, Singapore
TitleCopyright
Agency
Campaign Copyright
Advertiser Ella Cheong Spruson & Ferguson
Brand Ella Cheong Spruson & Ferguson
PostedMay 2005
Product Intellectual Property
Business Sector Business Services
Tagline Patent, Design and Trade Mark Agents
Story In this advertisement we see a large copyright symbol being protected by a smaller one.
Philosophy Create an impactful visual based around the highly recognisable copyright symbol.
Problem To highlight that Ella Cheong Spruson & Ferguson are the experts when it comes to protecting your intellectual property.
Media Type Print
Market Singapore
Art Director
Account Executive
Copywriter
Creative Director

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