| Title | Understood Friend |
| Title (original language) | Amigo Entidido |
| Agency | *S,C,P,F... |
| Campaign | Understood Friend |
| Advertiser | William Hill |
| Brand | William Hill |
| Posted | September 2012 |
| Business Sector | Online Gambling |
| Media Type | Television & Cinema |
| Production Company | Wind Productions |
| Director | Dionisio Naranjo |
| Account Director | Elena Martínez |
| Account Director | Victoria Cascajares |
| Producer | Lorena Toquero |
| Creative Team | Miguel Madariaga |
| Creative Team | José Izaguirre |
| Creative Team | Félix Carral |
| Creative Team | Jorge Pezzi |
| Creative Director | Miguel Madariaga |
| Executive Creative Director | David Caballero |
| Advertising Manager | Juan de Guindos |
| Advertising Manager | Miguel Valdés |
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