Erin Goodsell
Head of Production at Goop
Santa Monica, United States
TitleMeet the Mamba
Agency
Campaign The Black Mamba
Advertiser Nike
Brand Nike Basketball
PostedJanuary 2011
Business Sector Sportswear
Story <!--[if gte mso 9]><xml> Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 </xml><![endif]--><!--[if gte mso 9]><xml> </xml><![endif]--><!--[if gte mso 10]>
<style>
/* Style Definitions */
table.MsoNormalTable
{mso-style-name:"Table Normal";
mso-tstyle-rowband-size:0;
mso-tstyle-colband-size:0;
mso-style-noshow:yes;
mso-style-priority:99;
mso-style-qformat:yes;
mso-style-parent:"";
mso-padding-alt:0in 5.4pt 0in 5.4pt;
mso-para-margin:0in;
mso-para-margin-bottom:.0001pt;
mso-pagination:widow-orphan;
font-size:11.0pt;
font-family:"Calibri","sans-serif";
mso-ascii-font-family:Calibri;
mso-ascii-theme-font:minor-latin;
mso-fareast-font-family:"Times New Roman";
mso-fareast-theme-font:minor-fareast;
mso-hansi-font-family:Calibri;
mso-hansi-theme-font:minor-latin;
mso-bidi-font-family:"Times New Roman";
mso-bidi-theme-font:minor-bidi;}
</style>
Nike and Wieden + Kennedy are launching the new Kobe VI shoe with director Robert Rodriguez.  Kobe Bryant, Bruce Willis, Danny Trejo and others were cast in a short film entitled The Black Mamba. It is being produced by Nike Basketball and Rodriguez will direct. The film will be released during NBA All-Star Weekend
Media Type Web Film
Market United States
Actor / Celebrity
Creative Director
Creative Director
Copywriter
Copywriter
Agency Producer
Account Director
Account Director
Account Manager
Account Executive
Account Executive
Executive Creative Director
Executive Creative Director
Executive Agency Producer
Production Company
Director
Editing Company

People related to this work

Related Ads

Trending

Create a free Talent profile and become a member of AdForum

Get Started