Title | Bus |
Title (original language) | Le Bus (anglais) |
Agency | agence .V. |
Campaign | Polo Wembley Campaign - Volkswagen VW |
Advertiser | Volkswagen |
Brand | Volkswagen |
Date of First Broadcast/Publication | 2003 / 11 |
Product | Polo Wembley |
Business Sector | Cars |
Tagline | It takes some getting used to |
Tagline (original language) | Il va falloir vous y habituer |
Story | We are in town, a young girl is running after the bus. She almost misses the bus but it stops and she manages to get in. It has barely moved that it already stops (after 5 metres). At the back of the bus, the young girl gets off. Clearly, she had forgotten she had a new Polo Wmbley. Logical if we think how affordable the car was. She's not used to it. |
Story (original language) | Une très jeune femme prends le bus. Mais après quelques mètres, le bus stoppe. La fille en descend. Elle se souvient en effet qu'elle a une Polo Wembley |
Media Type | Television & Cinema |
Length | |
Market | France |
Sound Production | Capitaine Plouf |
Creative Director | Christian Vince |
Copywriter | Olivier Apers |
Art Director | Hugues Pinguet |
Agency Producer | Corinne Persch |
Production Company | Why us? |
Director | Shaun Severi |
Producer | Christophe Starkman |
Director of Photography (DOP) | Philippe Piffeteau |
Advertising Manager | Patrick Fourniol |
Advertising Manager | Olivier Battut |
Account Manager | Alban Callet |
Account Manager | Fanny Lesure |