| Title | Love Story |
| Agency | Leo Burnett Buenos Aires |
| Campaign | Love Story |
| Advertiser | Car One |
| Brand | Car One |
| Posted | May 2011 |
| Business Sector | Cars |
| Philosophy | Car One is a used car dealer. All the vehicles undergo a thorough technical check-up in order to classify them as Guaranteed Used Cars. Used cars are like their owners, each has a story to tell. We wanted to do away with the stigma of used cars being sub-par. Car One can provide cars for any moment of your life. Today, when you purchase a vehicle at Car One, what you’re buying is a car with a good history. The campaign includes two spots: "Party" and "Love Story." "Party" uses humor to tell the story of a Car One vehicle that has a little too much fun. "Love Story" is a passionate and thrilling narrative highlighting the love between a couple and their car. For each car at Car One, there's a story that fits with yours. |
| Media Type | Television & Cinema |
| Copywriter | Dauquén Chabeldín |
| Copywriter | Seto |
| Creative Director | Seto Olivieri |
| Production Company | URSULA |
| Agency Producer | Federico Puricelli |
| Agency Producer | Francisco Tanto |
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