| Title | Alzheimer |
| Agency | VML Madrid |
| Campaign | Alzheimer |
| Advertiser | Caja Madrid |
| Brand | Caja Madrid |
| Posted | July 2004 |
| Product | Social Work |
| Business Sector | Disease Awareness, Support Groups & Associations |
| Story | EVERY YEAR THE CAJA MADRID FOUNDATION INVESTS MILLIONS OF EUROS IN SOCIAL ASSISTANCE. PART OF THIS ASSISTANCE GOES TO ALZHEIMER SUFFERERS. THE SPOT DRAMATIZES WHAT THE ILLNESS REALLY DEPRIVES SUFFERERS OF. |
| Media Type | Television & Cinema |
| Length | |
| Market | Spain |
| Creative Director | Julian Zuazo |
| Creative Director | Martin Ostiglia |
| Agency Producer | Jesus Ostiglia |
| Agency Producer | Javier Calvo |
| Agency Producer | Marisa Rodriguez |
| Production Company | Puente Aereo y Producciones |
| Director | Felix de Castro |
| Producer | Cata Inda |
| Sound Design Company | Mac Master |
| Account Supervisor | Cruz Sanchez |
| Account Supervisor | Alfredo Gonzalez |
| Account Supervisor | Ana Altozano |
| Advertiser's Supervisor | Juan Astorqui |
| Advertiser's Supervisor | Marta Fontcuberta |
| Advertiser's Supervisor | Esther Arribas |
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