| Title | New York, New York |
| Agency | Merkley+Partners |
| Campaign | New York, New York |
| Advertiser | Tri-State Mercedes-Benz Dealers |
| Brand | Mercedes-Benz |
| Posted | March 2001 |
| Business Sector | Car Dealers |
| Tagline | We understand. We live here too. |
| Story | As a Mercedes drives through New York, the following text appears: Studio apartment: $3,200 a month Dinner for two in Soho: $290 Knicks tickets: $180 Parking: $46 a day Scheduled maintenance on your Mercedes: free We understand. We live here too. |
| Media Type | Television |
| Length | |
| Market | United States |
| Soundtrack | New York, New York |
| Executive Creative Director | Andy Hirsch |
| Executive Creative Director | Randy Saitta |
| Executive Creative Director | Marty Orzio |
| Art Director | Tom Sullivan |
| Copywriter | Scott Zacaroli |
| Agency Producer | Sara Eolin |
| Production Company | Hungry Man |
| Director | Jonathan David |
| Director | Rick Rabe |
| Editing Company | Go Robot! |
| Editing Company | Kaleidescope |
| Editing Company | CHINAGRAPH |
| Editor | Adam Leibowitz |
| Editor | Gerry Beyer |
| Editor | Nick Martin |
| Sound Design Company | Dumptruck Music |
| Music Company / Composer | Dumptruck Music |
More Work
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- AGENCY:
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- AGENCY:
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