Gordon Bowen

CCO at mcgarrybowen
United States

Summary

As one of the three founders of mcgarrybowen, Gordon Bowen heralds one of the most diverse and celebrated careers on Madison Avenue and oversees all of the agency?s creative efforts. Time magazine labeled him a creator of ?emotional blockbusters? and his acclaimed and legendary ?Membership Has Its Privileges? campaign for American Express is the only advertising to ever hang in the Smithsonian Institution. His passion is driven from the diversity of mcgarrybowen?s portfolio of clients ? the edginess of Reebok, the heartfelt family values of Disney, and the spontaneous creativity of children that emanates from the spirit of Crayola. Most recently, the launch of the ?Chase Freedom? campaign has been the most successful new card launch in history. Despite the fact that Gordon?s body of work has won numerous awards for making ads that make people laugh as well as cry, he is proudest of making ads that work. Asked about the future of mcgarrybowen, Gordon?s only comment was to quote the agency?s line for the United States Olympic team, Amazing Awaits!

Positions

CCO


New York, United States

Our History

In 2002, mcgarrybowen was founded by three partners who held top leadership positions at some of the world's most accomplished advertising agencies. They founded mcgarrybowen on the belief that the agency should exist to serve clients, build brands, and grow businesses.

Less than a decade later, their determination to hold true to this founding belief led mcgarrybowen to be named Agency of the Year by Advertising Age in 2009, and again by both Advertising Age and Adweek in 2011. Today, mcgarrybowen remains an independently operating agency network, built lean and smart to deliver the speed and unique thinking our clients rely on. 

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