Title | Halloween |
Agency | BBDO New York |
Campaign | Everyday Care |
Advertiser | Johnson & Johnson |
Brand | Johnson & Johnson |
Date of First Broadcast/Publication | 2014 / 10 |
Business Sector | Health & Pharmaceutical Products |
Story | Johnson & Johnson launched the “Everyday Care” campaign to transform first aid purchases from reactive & routine to proactive & every day. The print work brings to life the sentiment that Johnson & Johnson first aid products celebrate your family’s impulse to play. |
Media Type | Magazine |
Market | United States |
Chief Creative Officer | David Lubars |
Chief Creative Officer | Greg Hahn |
Creative Director | Kara Goodrich |
Creative Director | Cesar Finamori |
Art Director | Fernando Mattei |
Photographer | Billy Siegrist |
Producer | Ilona Siller |
Account Manager | Kate Sawyer |