Title | Anthem |
Agency | Havas London |
Campaign | Anthem |
Advertiser | The Independent |
Brand | The Independent |
Date of First Broadcast/Publication | 1999 / 1 |
Product | Newspaper |
Business Sector | Newspapers, Magazines, Books |
Tagline | Great minds don't think alike. |
Story | This film shows famous independent-minded British personalities quoting single words that summarize what they stand for, in order to invite an intelligent readership to an intelligent newspaper. (Sales immediately rose by 27,000 copies) |
Media Type | Television |
Length | |
Market | United Kingdom |
Creative Director | Mark Wnek |
Associate Creative Director | Jason Coward |
Copywriter | Angus Wardlaw |
Art Director | Alexei Berwitz |
Agency Producer | Jane Edwards |
Director | Jan Gleie |
Recording Studio | Joe & Co. |
Production Company | The Pink Film Company |
Production Company Producer | Bash Robertson |