Title | Budclock |
Agency | Rivas Herrera / Y&R Guayaquil |
Campaign | Budclock |
Advertiser | AB Inbev |
Brand | Budweiser |
Date of First Broadcast/Publication | 2012 / 5 |
Business Sector | Beers, Ciders, Lagers |
Tagline | The happy hour never ends |
Story | Unlimited happy hours!!! |
Philosophy | Descubrimos un insight, los consumidores quieren tener el control del happy hour |
Problem | El happy hour siempre termina |
Result | Awareness, duplicamos ventas |
Media Type | Ambient |
Production Company | David Pimentel |
Production Company Producer | Jeff Karram |
Director of Photography (DOP) | Mondongo |
Cinematography | Alvaro Quevedo |
Strategic Planning Director | Gilda Valle |
Business Director | Roberto Cucalon |
Copywriter | Christian Vera |
Art Director | Ivonne Cantos |
Group Creative Director | Diego Perdomo |