Virgin Media - "Keep Up"

adam&eveDDB

adam&eveDDB London, United Kingdom

14476

Title	Keep Up
Agency	adam&eveDDB
Campaign	Keep Up
Advertiser	Virgin
Brand	Virgin Media
Date of First Broadcast/Publication	2012 / 1
Business Sector	Internet Service Providers
Tagline	keep up
Story	We see Bolt – the fastest man ever to walk the planet – resplendent in running kit and spikes, trying to persuade us that he is, in fact, Sir Richard Branson. In an attempt to convince, he talks to us direct from the Virgin founder’s office wearing a Branson-esque blonde goatee beard. Much to Bolt’s frustration, his efforts are interrupted by the real Branson, who repeatedly tries to get the usurper out of his office.
Media Type	Television
Production Company	Moxie Pictures LDN
Advertising Manager	Richard Larcombe
Advertising Manager	Jeff Dodds
Advertising Manager	Nigel Gilbert
Actor / Celebrity	Richard Branson
Actor / Celebrity	Usain Bolt
Creative Director	Howard Wilmott
Creative Director	Mark Griffiths
Creative Director	Simon Richings
Creative Team	Gary Anderson
Creative Team	Tony Miller
Creative Team	Sam Turk
Creative Team	Paul Robbins
Creative Team	Darren O'Beirne
Creative Team	Neil McGuirk
Executive Strategy Director	Lucy Jameson
Planning Partner	Dom Boyd
Managing Partner	Xavier Rees
Operations Director	Ali Cooper
Director	Seth Gordon
Director of Photography (DOP)	David Hennings
Agency Producer	Maggie Blundell
Producer	Jess Ensor
Media Planner	Paul Gayfer
Media Planner	Emma Norris
Media Planner	Lauren Needleman