Title | No Way Neards |
Agency | Graceland Stockholm |
Campaign | No Way Neards |
Advertiser | Swedish Environmental Protection Agency |
Brand | Swedish Environmental Protection Agency |
Posted | December 1999 |
Product | Public Interest |
Business Sector | Environmental & Animal Issues |
Story | Batteries are not mean, just misunderstood. They don't want to pollute. All they want is to come home to their battery box after work. The problem is that they can't make it on their own. Human help is needed. The batteries have human personalities as act like you and me. They are not like classic comic characters with sweet language and music. Young people in the bodies of batteries is a better description. |
Media Type | Television |
Length | |
Market | Sweden |
Copywriter | Johan Holmström |
Art Director | Peter Hedelius |
Director of Photography (DOP) | Gösta Reiland |
Production Company | Stylewar |