| Title | Cox |
| Agency | Fallon |
| Campaign | New Schedule Promotion - BBC |
| Advertiser | BBC |
| Brand | BBC Radio 1 |
| Posted | January 2004 |
| Business Sector | TV/Radio Programs & Stations |
| Story | In Coxs case she is driving one listener home in the fastest possible time using the shortest possible route |
| Philosophy | Three 40 second films feature the new schedule line up, Chris Moyles morning show, Sara Cox on drivetime and the Colin and Edith weekend show. The ads centre on the premise that the stations DJs help get listeners through the day. |
| Media Type | Television |
| Length | |
| Market | United Kingdom |
| Advertising Manager | James Wood |
| Account Director | Magnus Djaba |
| Copywriter | Robb Potts |
| Art Director | Andy Jex |
| Director | Jose Pratt |
| Production Company | Arden Sutherland Dodd |
| Actor / Celebrity | Sara Cox |
More Work
SEE ALLCartasi
- BRAND:
- CoorDown
- AGENCY:
- Saatchi & Saatchi
Toyota
- BRAND:
- CoorDown
- AGENCY:
- Saatchi & Saatchi
Pampers
- BRAND:
- CoorDown
- AGENCY:
- Saatchi & Saatchi
Averna
- BRAND:
- CoorDown
- AGENCY:
- Saatchi & Saatchi
Illy
- BRAND:
- CoorDown
- AGENCY:
- Saatchi & Saatchi
Celebrating The Value Of Integration
- BRAND:
- CoorDown
- AGENCY:
- Saatchi & Saatchi
Colin & Edith
- BRAND:
- BBC Radio 1
- AGENCY:
- Fallon
Moyles
- BRAND:
- BBC Radio 1
- AGENCY:
- Fallon
Smells Like Britney
- BRAND:
- MTV
- AGENCY:
- the community