Josh Eggleston
Executive Producer at 11 Dollar Bill
Durham, United States
TitleSafari
Agency
Campaign Go & Smell the Roses
Advertiser Travelocity.com LP
Brand Travelocity
Date of First Broadcast/Publication 2014 / 3
Business Sector Transport, Travel and Tourism
Tagline Go & Smell the Roses
Story "Go & Smell the Roses" is more than a tagline in an advertising campaign. It’s a rally cry. With this new campaign we are using our most powerful asset, the iconic Roaming Gnome, to inspire and instigate people to get off the couch, to go and smell the roses. 
Media Type Television
Length
Chief Creative Officer
Group Creative Director
Art Director
Art Director
Copywriter
Copywriter
Executive Producer
Production Company Reset
Director

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