Title | The Trash Can |
Agency | TBWA Stockholm |
Campaign | The Trash Can |
Advertiser | Swedish District Heating |
Brand | District Heating / City Missions of Sweden |
Date of First Broadcast/Publication | 2012 / 4 |
Business Sector | Energy Production, Raw Materials & Minerals |
Tagline | Heating, Energy, Recycling, Homeless |
Story | We created a new type of digital trash can for your computer – a trash can that mirrors what Distict Heating is all about: turning waste into heat. With your new computer trash can, the Mbs of your computer-waste was turned into kWhs of heat – and given to the city missions of Sweden. Thus turning your digital waste into heating for the homeless. |
Media Type | Digital |
More Information | http://www.vivarmervarandra.se/ |
Account Planner | Håkan Engler |
Account Manager | Ulrika Sörensen |
Account Director | Robert Schelin |
Creative Director | Kalle Widgren |
Art Director | Arvid Wennel |
Copywriter | Kalle Håkanson |