Title | Gadgets |
Agency | Wieden + Kennedy |
Campaign | Dominate Another Day |
Advertiser | Nike |
Brand | Jordan |
Date of First Broadcast/Publication | 2011 / 2 |
Business Sector | Sportswear |
Tagline | Dominate Another Day |
Philosophy | The latest installment of the Jordan Brand's Dominate Another Day campaign finds Agent D3 (Dwyane Wade) at the Tech Lab of his partner, H (Kevin Hart). Dwyane is learning about the technological advancements that H has made to his game shoes and testing them in H's futuristic obstacle course. These new shoes are another step in Dwyane's journey to complete his current mission: to bring the coveted rings back to Miami. |
Media Type | Television |
Production Company | Biscuit Filmworks LA |
Editing Company | MacKenzie Cutler |
Director | Noam Murro |
Executive Creative Director | Jerome Austria |
Executive Creative Director | Kevin Proudfoot |
Account Executive | Kelli Hogan |
Account Manager | Matt Ahumada |
Account Director | Julian Cheevers |
Art Director | Kenzo Digital |
Copywriter | Andy Ferguson |
Creative Director | Kenzo Digital |
Creative Director | Andy Ferguson |
Head of Content Production | Gary Krieg |