Kurt Beren Geiger
Freelance Advertising Creative at Kurt Beren Geiger
Strange but true: An advertisig creative with a solid academic background in marketing communications.
Freelance CreativeAmsterdam Worldwide
January 2014 - February 2014 (1 month)
Pitch participation for the pan-European Škoda account.
Associate Creative DirectorInnocean Worlwide Europe
March 2012 - August 2013 (1 year 5 months)
Creative lead for pan-European classic, digital and 360° integrated advertising for Kia and Hyundai.
March 2011 - February 2012 (11 months)
Pan-European classic, digital and 360° integrated advertising for Mazda. Creative lead in the start-up WPP constellation "Cosmo - Team Mazda Europe" consisting of JWT, Wunderman and Mindshare.
Senior CopywriterMcCann Erickson
January 2009 - February 2011 (2 years 1 month)
Pan-European classic and 360° integrated advertising for NESTEA with regular creative presentations in Zürich. Shared responsibility for juniors and interns in the NESTEA team. Creative lead, organisation and presentations for pan-European, web-based film project for Toshiba. Classic creative conceptualisation for Arla and L’Oréal. International pitch participation for Opel and Sony Ericsson.
December 2007 - December 2008 (1 year)
Creative branding and multi-channel advertising with a focus on digital for international clients like ABB, Aqeri, Nynas and SCA-Tork. Creative lead and presentations for Aqeri and SCA-Tork. Regular client and several pitch presentations. Initiated and organised bi-monthly “Creative Review” sessions for the creative and planning staff.
Copywriter [Freelance]Pool kommunikationsbyrå
October 2007 - November 2007 (1 month)
Creative lead, organisation and presentations for Scandinavian Airlines’ digital winter campaign.
February 2004 - June 2007 (3 years 4 months)
Pan-European classic and 360° integrated advertising for Mazda Motor Europe.
Copywriter [Freelance]Interone BBDO
November 2003 - February 2004 (3 months)
B2B advertising for clients Linde Gas and Celerant Consulting.
January 2003 - February 2004 (1 year 1 month)
Integrated branding and advertising for clients Ericsson and Sony Ericsson. [Also August 2007 to September 2007]
February 1999 - December 2002 (3 years 10 months)
Creative B2B advertising for clients such as ABB, AGA Gas, Carta Booz Allen & Hamilton, Ericsson, Škoda and SWECO.
MA in Marketing Communications Marketing CommunicationsStockholm University, IHR
January 1997 - January 1998 (1 year)
Thesis featured in the December 1998 issue of Teoretiska Informationer published by Sveriges Informationsförening; "Värdebaserad kulturell varumärkeslösning", page 3.
BA in Communications Major Advertising, Minor MarketingPepperdine University
January 1982 - January 1986 (4 years)