Title | Jenna's 21st Birthday Party |
Agency | MullenLowe South Africa |
Campaign | #GetMeTo21 |
Advertiser | Organ Donor Foundation |
Brand | Organ Donor Foundation |
Date of First Broadcast/Publication | 2014 / 10 |
Business Sector | Blood/Organ Donation |
Story | Hi, I’m Jenna and you are invited to my party. You may think this is all a bit odd, because you probably don’t know me. But the more people who join, the more likely it is I’ll make it to my own celebration, because to get to 21 I need new lungs. So please invite all your friends and join my party by signing up as organ donor at https://www.getmeto21.com/ #GetMeTo21 |
Media Type | Television & Cinema |
Length | |
More Information | https://www.getmeto21.com/ |
Production Company | Egg Films |
Creative Director | Kirk Gainsford |
Art Director | Dane Alexander |
Art Director | Melissa Raath |
Copywriter | Erik Salamon |
Director | Dani Hynes |
Producer | Riska Emeran |
Designer | Sophie van Duivenboden |
Client Services Director | Grayson Rainier |
Digital Creative Director | Sascha Rupert |
Production House Producer | Kerry Hosford |
Front-end Developer | Sophie van Duivenboden |
Front-end Developer | Richard Korebits |
Back-end technical implementation | Lasse Manson |
Digital Agency | Golden Smile Dark Heart |