| Title | Armstrong |
| Campaign | Armstrong |
| Advertiser | Bristol-Myers Squibb |
| Brand | Bristol-Myers Squibb |
| Posted | November 2003 |
| Business Sector | Health & Pharmaceutical Products |
| Tagline | Hope, Triumph and the Miracle of Medicine |
| Media Type | Television |
| Length | |
| Market | United States |
| Actor / Celebrity | Lance Armstrong |
You might also like...
More Work
SEE ALLLivestrong Integrated Campaign
- BRAND:
- Nike Foundation
- AGENCY:
- Wieden + Kennedy
Lance Armstrong
- BRAND:
- Nike
- AGENCY:
- Wieden + Kennedy
Bottled Courage (30 sec)
- BRAND:
- Nike
- AGENCY:
- Wieden + Kennedy
Bottled Courage (60 sec)
- BRAND:
- Nike
- AGENCY:
- Wieden + Kennedy
Press Conference
- BRAND:
- Nike
- AGENCY:
- Wieden + Kennedy
7 Years Ago
- BRAND:
- Bristol-Myers Squibb
Forester XT
- BRAND:
- Subaru
- AGENCY:
- TM Advertising