| Title | 911 REAR HORSEPOWER |
| Agency | FRED & FARID Shanghai |
| Campaign | 911 Rear Horsepower |
| Advertiser | Dr. Ing. h.c. F. Porsche AG |
| Brand | Porsche China |
| Posted | January 2014 |
| Business Sector | Full Size & DeLuxe Cars |
| Philosophy | 911 REAR HORSEPOWER After 911 Away and 911 Anniversary, Fred & Farid Shanghai presents 911 Rear Horsepower.The 911 is the unique car with the engine placed in the back.Since fifty years 911 are built like this.This campaign is a metaphor of Porsche's unique rear engine design. |
| Media Type | Outdoor/Out of Home |
| Creative Director | Feng Huang |
| Copywriter | Laurent Leccia |
| Art Director | Laurent Leccia |
| Account Supervisor | Grégoire Chalopin |
| Account Supervisor | Vivian Wang |
| Account Supervisor | Kylie Wang |
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