Luc Wise was born in the UK and has dual Franco-British nationality. After studying SPS at Cambridge University and completing a post-graduate course at l’Université de la Sorbonne-Paris 1 (DESS Communication Politique et Sociale), Luc started his career in advertising at Publicis Conseil in 2000, working notably as an international strategist on brands such as Renault, SFR-Vodafone, Club Med and Coca-Cola. He then joined V agency (Omnicom) as Head of Strategy and Managing Director. During Luc's 7 years at V, the agency grew from 20 to 120 people, tripling its revenue and gaining clients such as Volkswagen, Neuf Telecom, Meetic, L'Occitane, 118 218 or Auchan... In 2010, Luc co-founded Herezie, that became one of France’s biggest independent agencies. Herezie's clients include the Coca-Cola Company, Amazon, Samsung, Henkel, Essilor and Yves Rocher. After his departure from Herezie in October 2016, Luc continued to advise big local and international brands on a wide range of strategic and business issues, before recently joining Publicis as Chief Strategic Transformation Officer. Luc has also participated in many international award juries including the Effie awards, the Euro-Effies and the Cannes Effectiveness Lions. Passion française. Perfidie anglaise. #wiseyes