Title | Barber |
Agency | Mark/BBDO |
Campaign | National Gallery |
Advertiser | National Gallery in Prague |
Brand | National Gallery |
Posted | January 2014 |
Business Sector | Museums & Monuments |
Tagline | Get Inspired |
Story | A young man comes to the barber keeping a photo in his hand - a model photo how he wants to be cut. The barber finishes his job and suddenly we see the result - the young boy is cut as a monk. First time we see the photo he brought - there is a picture of monk, detail from a baroque painting. |
Philosophy | Our strategy is to present fine art as a sphere, where everybody can find an inspirations for his/her everyday life. |
Problem | The National Gallery in Prague solve the lack of visitors - a lot of professionals come to se the gallery, but there is very small percentage of vide public visitors. |
Media Type | Television |
Length | |
Market | Czech Republic |
Production Company | Target Pictures |
Creative Director | Stepán Tyller |
Art Director | Ondrej Karásek |
Copywriter | Lukas Dlabaja |
Agency Producer | Lenka Hájková |
Account Director | Katarina Vranková |
Director | Jens Mikkelsen |
Director of Photography (DOP) | Martin Matyasek |
Editor | Benjamin Binderup |
Production Company Producer | Ondrej Jezek |