| Title | Plug Into Now |
| Agency | Goodby Silverstein & Partners |
| Campaign | The Now Network - Sprint |
| Advertiser | Sprint Nextel Corporation |
| Brand | Sprint |
| Date of First Broadcast/Publication | 2009 / 4 |
| Product | 4G Network |
| Business Sector | Telecommunications Services |
| Story | The Sprint Now Network is more than just a physical networkit features Americas most dependable 3G network, the largest push-to-talk community, the only national carrier to offer wireless 4G services and award-winning phones and devices, including the most-anticipated wireless product of the year the Palm Pre. |
| Problem | The Whats Happening Now? brand-focused ads will launch on television, online and select print nationwide. Consumers will also see it online with a micro-site, banner ads and several homepage takeovers on YouTube, Yahoo!, MSN, and AOL. The first homepage takeover launches on April 29 with others to follow. |
| Media Type | Web Site |
| Market | United States |
| More Information | now.sprint.com/widget |
| Creative Director | Franklin Tipton |
| Group Creative Director | Christian Haas |
| Associate Partner | Christian Haas |
| Copywriter | Mandy Dietz |
| Art Director | Aaron Dietz |
| Senior Interactive Producer | Margaret McLaughlin |
| Interactive Production Artist | Mike Kellogg |
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