Click here to continue to AdForum

AdForum Creative Profiles are currently in beta, let us know if you see anything wrong in this profile.

  • 2009 British Arrows Silver (2)
  • 2009 Advertising Creative Circle Awards Gold (2)
  • 2009 Advertising Creative Circle Awards Silver
  • 2009 Advertising Creative Circle Awards Bronze (3)
  • 2009 Cannes Lions International Festival of Creativity Silver Lion
  • 2008 Cristal Festival Cristal (2)

Matt Gilbert

Senior Creative at Atomic London
United Kingdom


Alongside Art Director Dave Tokley I've managed to work Below, Above and Through the 'Line'​, always preferring projects that ignore, smash or go around it. Three years at Glue added digital experience to the mix. Blogging since 2011 has given me a better understanding of social media - along with a platform to write whatever I want - although this doesn't always feel as liberating as I'd like.

Together with Dave I've won several awards (including a Cannes Lion - Film, Silver) for TV, online film and integrated work. One day I'd love to bag an Aerial.

Now a CD at Atomic I'm relishing the opportunity to help and support others to do work that stirs people to think, or laugh, or be moved, before sharing, doing or buying something. 


Creative Director

Atomic London
February 2015 - Current (9 months)
Working across a range of clients including: Cancer Research UK, Creative Content UK, Star Alliance, XLCatlin, Unicef and Viking Cruises. Also still working directly on selected creative projects with Dave Tokley.

Senior Copywriter

August 2009 - July 2013 (3 years 11 months)

Freelance Copywriter

February 2009 - August 2009 (6 months)


July 2006 - February 2009 (2 years 7 months)
Update my Profile

Popular Works